Posts Tagged “ROI”

Save ROI from Going to the Dead Pool!

by Joe on December 9, 2008

There have been some wise thoughts about Social Media ROI that resonate with me from my finance background that are a nice corollary to Kristen’s arguments: Social Networking is not about ROI.   Peter Kim, a former Forrester Social Media analyst said: “Calculating (…)

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Social Networking Is Not About ROI!

by Joe on December 1, 2008

Today we have a great guest post on seeing value in social networking efforts by Kristen Beireis, a implementation/task coach for small business owners and life, career, and business coaches. You read that correctly.  I said social networking is NOT about ROI.  It (…)

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