Archive for the “Marketing” category
Go Cincinnati Alert! Digital Hub Initiative Non-Conference
by Joe on October 31, 2008
AdClub Cincinnati’s Digital Hub Initiative has put together a non-conference conference in Cincinnati November 14-15, 2008. The non-conference was created to be a place to discuss ”all things digital.” It looks like a great line up of speakers, but let us not (…)
Analog to Digital: Crisis in Traditional Media Distribution
by Joe on August 2, 2008
After my post about how content is not an means to generate revenue, Andrew Chen wrote a fantastic piece about the crisis in traditional media. In it he provides an excellent detailed view into the dying industry and speaks to what (…)
All Marketing is Local, Easy and Inexpensive
by Joe on July 24, 2008
On vacation in San Francisco last week, we stopped at a restraunt called Poggio’s. As we were sitting down at a great table with a great view I mentioned that it was perfect for our anniversary dinner. The hostess asked if was (…)
Is my Brand’s Attitude the Right one?
by Joe on May 7, 2008
What a great question. I had a conversation the other day about how my friend’s manager asked him to go from a “just-go-do attitude to a teach-coach-lead attitude.” I thought it was an amazing transition that all brands and products (…)
Skybus Dead, JetBlue Alive and Human
by Joe on April 5, 2008
Last night at midnight, cheap ticket airline Skybus announced it was closing down. Stopping all flights. People on weekend trips, like my friends parents in Virginia from ohio, are now stuck where they traveled with no return flight. What really irks me (…)
I am a student of process, but not process outcomes. Operations, accounting and IT are the circles where I enjoy focusing on processesand the people that drive them. So if that's what gets you excited too, lets connect: