Archive for the “Marketing” category
Good Customer Service Enables Structured Thinking
by Joe on September 4, 2009
Recently, my wife and I have been having discussions about critical thinking and the ability to chose words and responses. Our discussions started after a dinner at Chick-fil-A. We noticed all employees at this fast food restaurant respond to a (…)
Those Pesky Legal Disclaimers Are Useless
by Joe on March 30, 2009
I got an email today that said the following: Note: For internal use only and not for distribution outside the company. The information contained in this message is private and confidential, is the property of [THE COMPANY], and is solely (…)
Facebook’s Huge Learning Opportunity: The Burger King Snafu
by Joe on January 15, 2009
Facebook didn’t just Blow A Whopper Of An Opportunity by shutting down Burger King’s amazing marketing plan that lets you sacrifice 10 of your friends for a free whopper sandwich, they found a way to generate revenue. TechCrunch made a huge deal about (…)
Relationship Revolution: Relationship Focused Businesses
by Joe on December 17, 2008
Over the past couple weeks I have been monitoring the Relationship Media space where the relationships around content drive traffic and revenue growth. But as I have viewed the marketing world through a relationship media lens, I have found that (…)
Three Market Trends to Watch in 2009
by Joe on December 16, 2008
I have been fascinated with the Stock Market ever since my dad drudged me downtown to the Legg Mason office to drop off a check to by some stocks that would send me to college. Sure, he could have mailed (…)
I am a student of process, but not process outcomes. Operations, accounting and IT are the circles where I enjoy focusing on processesand the people that drive them. So if that's what gets you excited too, lets connect: